#ShopSmall isn’t just about retail

November 24, 2015 No Comments dennisw Branding , , , , ,

The first Small Business Saturday took place on Nov 27, 2010 and launched a new phenomenon immediately following Thanksgiving. With Black “Friday” (now really Thursday) and Cyber Monday focusing on many of the larger chains, American Express took charge to bring it back to the local community. Going into it’s 4th official year (recognized by U.S. Senate in 2011) many eager consumer go out to visit their local shops and continue the purchasing mayhem that is prior to the Holiday gift giving season. BUT!!! #ShopSmall isn’t just about Shopping. It is about reconnecting with the small local businesses and supporting the local

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